Behind the Scenes: Shifter Media

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“So what do you do for Blurb?”

I get this question a few times a week. I have yet to figure out an easy answer. I do many things, and what I do changes on a monthly basis. Lectures, workshops, educational outreach, special projects, etc, but I also do a campaign called “Dispatches” which started about eight months ago. It is because of Dispatches that Shifter exists. Well, Shifter also exists because of Coffee and Magic.

In some odd way I’ve returned to journalism, which is where this life journey began for me. I’ve never really been a journalist. I was a photojournalist for the first two or three years of my career, but I never considered myself a journalist. I still don’t, but Shifter and Dispatches have at least allowed me to think along those lines. Interviews, portraits and story. Long-form. This is what it looks like behind the scenes. These moments are thrilling. Meeting people like Edouard Duval-Carrie´and getting a few moments to ask them about life is an experience more than anything else. The goal is to allow them to speak about creativity in their own words, as long as those words may be.

This work lives on the website, but will also live in print form as well as, rumor has it, an exhibition. We’ll see. All these things take time and money, not to mention sustained focus and energy. It’s hard enough getting this work done.

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